The Hemp Beverage Industry: A Catalyst for Change Amidst Cannabis and Hemp's Tense Coexistence

Written by Eric Postow with contributions from Jim Boland

For anyone who has navigated the tumultuous seas of the cannabis industry post-2018 Farm Bill, there is an obvious growing tension, a clash between hemp and regulated cannabis. It's a conflict rooted in regulatory discord, economic competition, and a shared ancestry that's been bureaucratically bifurcated. Yet, within this struggle, I perceive an unforeseen harbinger of change: the hemp beverage industry.